What is SEO (Search Engine Optimisation)?
Search Engine Optimisation, or SEO, is the process of designing your website to organically improve search rankings and ultimately increase traffic.
It’s about discovering your target audience and understanding what they will type into Google or other search engines – once you have a clear idea of their thought and search patterns, you can sculpt your website accordingly.
Finally Understand SEO
We are your Marketing Department so we can help you self manage SEO
How does SEO Work?
The Internet is a cloud that encompasses of websites, which can be accessed by search engines like Google. When the user makes a search, Google releases “crawlers” called Spiders into all associated websites, and filters them based on certain criteria designed by Google itself.
Websites get ‘ranked’ according to how closely they adhere to Google’s “Rules” – this includes how relevant its pages and content is to the search key words and how legitimate the website is. The art of SEO is understanding “Google’s Rules” and applying them to your website.
This is knowing your audience and what they are likely to search in order to find what they want. Then you must tailor your website to integrate these key words in the depths of your content and code to ensure Google’s Spiders find what they are looking for and place you ahead of your competitors.
How can we help your business?
Our team at Marketing Sweet will get you to the top of search results using carefully chosen key words that are integrated into your website. Whether we are building your site from scratch and designing it so it’s SEO friendly, or re-optimising your current website, we will ensure that your customers get the results they need, and ultimately so will you. We will put your brand in front of the right people when they want it.
SEO with Your Marketing Department
SEO with confidence based on our 5 stage process, choose Marketing Sweet as your Marketing Department.
How do we do it?
We will research your target market, implement a variety of key words, and analyse the results until you are at the top of the search for your chosen industry.
We use a variety of programs including Google Analytics to achieve the best results possible and constantly monitor to ensure you never lose your ranking at the top of the list.
Did you know?
Marketing Sweet is your Marketing Department based in Adelaide we have the ability to develop your creative, produce your website and dovetail your SEO campaign as part of your website strategy all in-house under the one roof.